PRSA Independent Practitioners Alliance
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Hello

IPA Programs

Our highly rated  IPA Business Building webinar series is designed specifically for independent professionals. Based on member surveys and ongoing feedback, it features a variety of topics and speakers focused on “the business of the business” to help you work ON the business not just IN it. 

Held on the Fourth Wednesday Each Month*

2:00 - 3:00 p.m.  ET / 11:00 a.m. - Noon PT

*except November and December, which are moved earlier due to the holidays

+all programs, speakers and event dates/times are subject to change.


*Register even if you can't attend and we'll send you a link to the on demand replay 

to watch at your convenience. 

2025 IPA BUSINESS BUILDING WEBINAR SERIES

Be sure to click "Event Details" to expand the event description and ensure you capture the entire registration link.

01/29/25

Triple Your Billing

2pm ET / 11am PT

Zoom

Event Details

01/29/25

Triple Your Billing

Featuring Carrie Wilkerson, author of "The Barefoot Executive"


** Note the date change this month from our regular webinar schedule **


REGISTE...

Event Details

2pm ET / 11am PT

Zoom

02/26/25

banking for indies

2pm ET / 11am PT

Zoom

Event Details

02/26/25

banking for indies

Featuring Tillery Durbin with VyStar Credit Union


REGISTER

2pm ET / 11am PT

Zoom

Past Programs

Zoom

Event Details

Past Programs

Check out previous programs below. On demand replays are available in the PRSA IPA community library.

Zoom

01/24/2024

Ask!: The Bridge from Your Dreams to Your Destiny

2pm ET / 11am PT

Zoom

Event Details

01/24/2024

Ask!: The Bridge from Your Dreams to Your Destiny

Featuring  Mark Victor Hansen (co-creator of the Chicken Soup for the Soul publishing empire) and Transformational Life Coach and Wellness/N...

Event Details

2pm ET / 11am PT

Zoom

02/28/2024

Invention in PR

2pm ET / 11am PT

Zoom

Event Details

02/28/2024

Invention in PR

FeaturingAdam Richie


REPLAY: link pending 

2pm ET / 11am PT

Zoom

More Events

2024 IPA BUSINESS BUILDING WEBINAR SERIES

Be sure to click "Event Details" to expand the event description and ensure you capture the entire replay link.

Past Programs

Zoom

Event Details

Past Programs

Check out previous programs below. On demand replays are available in the PRSA IPA community library.

Zoom

01/24/2024

Ask!: The Bridge from Your Dreams to Your Destiny

2pm ET / 11am PT

Zoom

Event Details

01/24/2024

Ask!: The Bridge from Your Dreams to Your Destiny

Featuring  Mark Victor Hansen (co-creator of the Chicken Soup for the Soul publishing empire) and Transformational Life Coach and Wellness/N...

Event Details

2pm ET / 11am PT

Zoom

02/28/2024

Invention in PR

2pm ET / 11am PT

Zoom

Event Details

02/28/2024

Invention in PR

FeaturingAdam Richie


REPLAY: link pending

2pm ET / 11am PT

Zoom

03/27/2024

Tapping into SBDCs: Leveraging the Small Business Administration’s Resources to Grow Your Independen

2pm ET / 11am PT

Zoom

Event Details

03/27/2024

Tapping into SBDCs: Leveraging the Small Business Administration’s Resources to Grow Your Independen

Featuring Eunice Choi, SBDC


According to the Small Business Administration, more than 90 percent of all businesses in the U.S. are designated...

Event Details

2pm ET / 11am PT

Zoom

04/24/2024

LIVE Q&A with David A. Fields

2pm ET / 11am PT

Zoom

Event Details

04/24/2024

LIVE Q&A with David A. Fields

Featuring David A. Fields, consulting firm expert and best-selling author of The Irresistible Consultant's Guide to Winning Clients (lovingl...

Event Details

2pm ET / 11am PT

Zoom

More Events

2023 Past programs

01/25/2023

Weathering the Storm: A Survival Guide for Indie Life

2pm ET / 11am PT

Zoom

Event Details

01/25/2023

Weathering the Storm: A Survival Guide for Indie Life

Featuring broadcast meteorologist Amy Sweezey 


Running any business can be challenging, but for indies, unexpected “storms” can pop up and le...

Event Details

2pm ET / 11am PT

Zoom

02/22/2023

Hourly Billing is Nuts!

2pm ET / 11am PT

Zoom

Event Details

02/22/2023

Hourly Billing is Nuts!

Featuring Jonathan Stark, author, former software developer,  host of the "Ditching Hourly" podcast and creator of the Ditcherville comic st...

Event Details

2pm ET / 11am PT

Zoom

03/22/2023

Financial Health Series, Part 1 – Business Banking Essentials for the Independent Practitioner

2pm ET / 11am PT

Zoom

Event Details

03/22/2023

Financial Health Series, Part 1 – Business Banking Essentials for the Independent Practitioner

Featuring Jenevieve Kart, VP, Business Banker, First Citizens Bank 


This program will demystify the role of banking credit and how it can hel...

Event Details

2pm ET / 11am PT

Zoom

04/26/2023

A Three-Step Formula for Content Strategy Success

2pm ET / 11am PT

Zoom

Event Details

04/26/2023

A Three-Step Formula for Content Strategy Success

Featuring communications strategist Laurie Kretchmar, author of "Tweet This! How to Amplify Your Brand on Twitter®  


What are the best ways f...

Event Details

2pm ET / 11am PT

Zoom

05/24/2023

Launching a Podcast to Grow Your Business

2pm ET / 11am PT

Zoom

Event Details

05/24/2023

Launching a Podcast to Grow Your Business

Featuring Adena White, APR, Founder and Chief Storyteller, Blackbelt Media


Register: https://www.prsa.org/event/2023/05/24/default-calendar/l...

Event Details

2pm ET / 11am PT

Zoom

More Events

2022 Past Programs

Jan. 26: Authority Marketing

Featuring Rusty Shelton

Authority Marketing: How Today’s Independent Practitioner Can Leverage Thought Leadership. 


In today’s environment, thFeatue first place most people will interact with you and your “brand” is not in person or over the phone—it’s online via your website or social media channels. Your entire first impression as a practitioner now happens directly on page one of Google. Do you own that first impression? If so, are you creating an intentional image of a modern business influencer?


Replay On Demand

https://connect.prsa.org/viewdocument/how-todays-independent-practitione?CommunityKey=6f49644c-f8ab-4521-985e-73a8021e3329&tab=librarydocuments


Feb. 23: Flight Lessons: Navigating Through Life's Turbulence And Learning

Featuring Captain Barbara, U.S. Navy Bell (ret.)

Ever wonder what it feels like to fly?  Learning to “fly” in any career or endeavor requires many hours of hard work and diligence – and sometimes, you need to change your flight plan in midair. Through Captain Barbara Bell’s experience as one of the first women to graduate from the U.S. Naval Academy, she learned how leadership and persistence are built one step at a time, and her experiences – the good, the bad, and the ugly – helped her survive and thrive.  

Replay On Demand

REPLAY: https://connect.prsa.org/home/community-home/librarydocuments?attachments=&communitykey=6f49644c-f8ab-4521-985e-73a8021e3329&filetype=video&libraryentry=31eee903-42f0-47f6-b051-5c0dcfb40c04&librarykey=01cc814d-8a75-46b4-a04d-07a257be9a06&pageindex=1&pagesize=12&search=&sort=most_recent&viewtype=row


March through August

Featuring Various Awesome Speakers

Program details and replay information  for March through April 2022  months will be posted soon.

Replay On Demand

pending



Sept. 28: VirtuCon VI

IPA 6th Annual VirtuCon:

The Business of the Business

IPA’s annual VirtuCon was created in 2017 as a way for indies to enjoy the benefits of a conference-like experience without the added burden of travel and lodging fees, as well as the intangible cost of “closing up shop” to attend. Designed specifically for the virtual setting, sessions run between 20 and 45 minutes. All registrants, including non-PRSA members, will have access to the on-demand recording post event.

Speaker Lineup:

 

Paige Budde, CEO and Partner, Zilker Media


Nicole Galli, Founder and Managing Member, ND Galli Law LLC


Tony Jenkins, Florida Blue Market President


Chris Malone, best-selling author of The Human Brand 

Replay On Demand

https://www.prsa.org/event/2022/09/28/default-calendar/ipa-6th-annual-virtucon-the-business-of-the-business-ipa2022



Oct. 26: Financial Health Series, Part 2

Health Insurance 101 for Indies Featuring Stephanie Aldridge, B. Murray Insurance Group

Replay On Demand

https://www.prsa.org/event/2022/10/26/default-calendar/prsa-ipa-business-building-webinar-october-2022-wbipa2210


Nov. 9: Throw Some Sexy On It! Key Steps to Becoming Truly Awesome in Your

Featuring Professional Emcee Devon Brown

Replay On Demand

https://www.prsa.org/event/2022/11/09/default-calendar/prsa-ipa-business-building-webinar-november-2022-wbipa2211


Dec. 7: So You Want to Go Independent?

In this interactive session, IPA members who have successfully navigated the obstacles of launching and growing a new business will share their best practices for building a thriving practice. They’ll reveal lessons learned as we explore the pros and cons of becoming an independent practitioner, whether you are ready to make the leap and what it takes to succeed.

Replay On Demand

https://www.prsa.org/event/2022/12/07/default-calendar/prsa-ipa-business-building-webinar-december-2022-wbipa2212

Add a footnote if this applies to your business

I joined IPA about a year ago but didn't leave my job until Jan. 13 of this year - all the webinars helped me decide this was the right decision and I would have a "support group" right out of the starting gate! Amazing.


Linda Bowman, IPA Member


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  • Leadership
  • Programs

Why "Working Hard" Isn't Working & How We Can Fix It FAST!

Join us Wed., Jan. 29, 2:00 p.m. ET / 11:00 a.m. PT, when Carrie Wilkerson, author of "The Barefoot Executive," presents Why 'Working Hard" Isn't Working Anymore and How We Can Fix It FAST!  Carrie is a best-selling author, international speaker and a sought-after television & radio personality. Featured on CNN and Fox Business News, in Success & Entrepreneur magazines and named by Forbes as a top small business influencer, Carrie has consulted with Google and other business thought leaders on growth strategies, productivity and current trends.

REGISTER